Don’t play with overused phrases. Instead, create stories worth sharing. It may just excite those about which you care. — Taking shortcuts always seems so easy. But, we all know some do in marathons, and others do it in business. After all, it looks like a painless option — the quick win. Thus, throwing a few attention seekings words around is just that, taking shortcuts. …

To accelerate, you need more energy and less mass and friction. And this requires some hard choices. — We all love a good reunion. It is an occasion where old friends can relive the great moments and share memories of ten, twenty, or thirty years ago. The sweat and blood we shared when we studied together or played for the same team. In many, you will notice the…

Making change work for you is always the better option. However, operating from a base of fear of losing will result in just that losing. — Kings love castles with high walls on a hill. After all, it creates the idea that they can see the enemy from afar. Moreover, the defensive structures provide a sense of safety. History shows that most kings can’t see much further than the walls of their establishment. But unfortunately, their…

What their products are, how it looks, and at which price point it sells best. More importantly, they know what kind of emotions they can evoke. — They know how to step from data to wisdom and create the desired impact. They use every opportunity to source market data and turn it into information. Furthermore, they set up their machinery to extract more knowledge and value from the information created than any influencer can ever produce.

Ultimately, your focus will shift away from what matters. — There’s only one way to scale: following a cooky-cutter approach. That’s why Ford can produce a pick-up every two minutes. However, those successful onboarding more customers, more employees, and more suppliers know that variation kills scaling. Efficiency is the only way to success. Regardless, scaling only in one facet of…

In your eyes, yes, but it stays an ambiguous term. Therefore, be clear about what you promise. — A paper clip providing the right amount of tension to hold a couple one dollar bills together may not be suitable for my stack of documents. Everyone needs a mobile device that’s small, fast, slick, and, most important, easy to use. However, will it last more than four years? If…

For many, 10x is the dream. While, for others, it is a myth. The rest of the time 1x seems like a safe option. — Everyone is in search of it. Every organization, small or big, wants to play at a different level, shipping work that changes the status quo. It could be by reducing risk tenfold or achieving the proverbial hockey stick effect with minimal effort (or so it seems). We all know that…

Clue number one: it is seldom only about the monthly transaction. — There will always be a mismatch between what you think they are worth and their actual value. The trick is to look beyond the transactional part of your relationship. Employees are selling a service, and hopefully, the employer will receive the value. …

People only buy what they believe is worth more than it costs. However, emotions decide what’s worth our time. — A bunch of flowers may sell for $5. However, the same flowers in a beautiful bouquet by a world-renowned florist may sell for twenty times more. Hiring a tax accountant from PWC costs much more than your friend with more than 15 years of tax consulting experience. …